‘More than my weekly wages’: London’s Paddington attraction and the growing cost of kids’ days out

A family of four can pay £176 to see the latest immersive experience – one of many that is putting a strain on families hit by the cost of living crisis

As half-term drew to a close in England, families short on inspiration might have been grateful to learn of a new day out: on Friday, the Paddington Bear Experience opened its doors in London, promising a “unique and fun-filled interactive experience” spanning more than 2,400 sq metres (26,000 sq ft) and including themed rooms, character interactions – and marmalade sandwiches.

But the experience comes at a cost: with weekend ticket prices of £49 for adults and £39 for children, a family of four can expect to pay £176 for the 70-minute event – and a lot more should they wish to peruse the books, games and toys available to buy in Mr Gruber’s antiques shop afterwards.

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